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Saturday 12 January 2019

TAKING STOCK: INTRODUCING THE NEW KASSIELLA

Photo by Thought Catalog on Unsplash
...and by 'kassiella', I mean this blog. That's right folks, I'm coming home.

For over five years now, this little corner of the internet has been all mine. The first few years saw a lot of activity whilst I was figuring out what kind of blog I wanted to have. Starting as an online diary, it slowly evolved into a hub for all things fashion, beauty, and lifestyle. Once I had closed the chapter on my university life and fell head first into adult life, I found myself having less time – and this blog definitely took the brunt of that. Although I didn't want this little bubble to burst completely, writing within my professional life meant that I had dwindling motivation to write in my personal one. To keep me sane, I put this blog on the back burner, only turning to it when I felt a burst of inspiration.

But now, the tables have turned – I feel as though I need this platform to keep me sane. At work, I put an enormous amount of consideration into my writing. There are so many people that I need to appease with my writing that I redraft and redraft until it ticks all the boxes. On the flip side, pouring my heart out into a blog post comes so naturally to me. I had forgotten what it feels like to not worry about what people will think. I had forgotten what it feels like to just write for the sake of writing. I had forgotten what it feels like to give life to my personality in a few simple words. And now that I remember, I'm here to stay.

Keen readers may have noticed that this blog has had an extensive rehaul. A fresh layout, a mass cull of content, an image refresh, an 'about me' rewrite, and the introduction of six brand new franchises. Considering what I want to give (and take) from this hub, all of my future content will fall into one of six franchises:

LET'S TALK ABOUT: a space for my opinion pieces, rants, and confessions of love. Typical Kassi stuff.
WHEN IN: the travel diaries that I've always dreamed of writing. Watch this space for Luxembourg and New York 2.0.
COMING UP: a place to note down and discuss my future hopes, goals, and plans. A girl's gotta dream.
TAKING STOCK: the personal posts and life updates that have always been the heart and soul of this blog.
5-STAR REVIEWS: leaving myself a little bit of room to maintain the fashion and beauty element that kept me going.
REASONS TO: and last, but certainly not least, lists, lists, lists... because that's what I do best.

Here's to many more years of documenting my (not so) interesting life here with you (when in reality, it's all for me).

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